League tables · Format Relay
NHL social media table: week 2026-W39
Montreal Canadiens lead the NHL social media table for week 2026-W39 (27 September 2026); Utah Mammoth are second and Carolina Hurricanes climbed 18 places. 32 clubs ranked.
Per 1,000 is interactions per 1,000 followers on posts that reached their 18–36 hour checkpoint; Reach is total interactions. Tables update every Monday; read the method.
Week of 21–27 September 2026
| Rank | Move | Club | Per 1,000 Interactions on checkpointed posts per 1,000 followers across tracked accounts. | Reach rank Total interactions on checkpointed posts across tracked accounts. | Reach move | Form | Posts | Best post | |
|---|---|---|---|---|---|---|---|---|---|
| 1 | — Same | Montreal Canadiens | 56 | #1 | — Same | 19 · 11 · 1 · 1 | 55 | Instagram · 40k | per 1,000 #1 — Same · reach #1 — SameInstagram · 40k |
| 2 | ↑ 4 | Utah Mammoth | 46 | #18 | ↑ 4 | 1 · 8 · 6 · 2 | 43 | X · 1,408 | per 1,000 #2 ↑ 4 · reach #18 ↑ 4X · 1,408 |
| 3 | ↑ 1 | Buffalo Sabres | 39 | #6 | ↑ 2 | 20 · 14 · 4 · 3 | 39 | Instagram · 13k | per 1,000 #3 ↑ 1 · reach #6 ↑ 2Instagram · 13k |
| 4 | ↑ 18 | Carolina Hurricanes | 37 | #7 | ↑ 16 | 8 · 6 · 22 · 4 | 21 | X · 2,019 | per 1,000 #4 ↑ 18 · reach #7 ↑ 16X · 2,019 |
| 5 | ↑ 11 | Minnesota Wild | 37 | #5 | ↑ 11 | 15 · 27 · 16 · 5 | 29 | TikTok · 18k | per 1,000 #5 ↑ 11 · reach #5 ↑ 11TikTok · 18k |
| 6 | ↑ 11 | Philadelphia Flyers | 34 | #4 | ↑ 9 | 13 · 2 · 17 · 6 | 53 | Instagram · 14k | per 1,000 #6 ↑ 11 · reach #4 ↑ 9Instagram · 14k |
| 7 | ↑ 12 | New Jersey Devils | 27 | #11 | ↑ 7 | 4 · 5 · 19 · 7 | 56 | Instagram · 7,953 | per 1,000 #7 ↑ 12 · reach #11 ↑ 7Instagram · 7,953 |
| 8 | ↑ 6 | Pittsburgh Penguins | 27 | #2 | ↑ 3 | – · – · 14 · 8 | 29 | Instagram · 40k | per 1,000 #8 ↑ 6 · reach #2 ↑ 3Instagram · 40k |
| 9 | ↓ 1 | Toronto Maple Leafs | 27 | #3 | — Same | 3 · 13 · 8 · 9 | 51 | Instagram · 18k | per 1,000 #9 ↓ 1 · reach #3 — SameInstagram · 18k |
| 10 | ↑ 13 | Winnipeg Jets | 25 | #13 | ↑ 12 | – · 4 · 23 · 10 | 26 | Instagram · 9,100 | per 1,000 #10 ↑ 13 · reach #13 ↑ 12Instagram · 9,100 |
| 11 | ↓ 6 | San Jose Sharks | 21 | #12 | ↓ 6 | 2 · 1 · 5 · 11 | 14 | X · 9,736 | per 1,000 #11 ↓ 6 · reach #12 ↓ 6X · 9,736 |
| 12 | ↓ 10 | New York Islanders | 18 | #20 | ↓ 13 | 7 · 9 · 2 · 12 | 28 | Instagram · 8,575 | per 1,000 #12 ↓ 10 · reach #20 ↓ 13Instagram · 8,575 |
| 13 | ↑ 5 | New York Rangers | 16 | #8 | ↑ 3 | 18 · 12 · 18 · 13 | 30 | Instagram · 19k | per 1,000 #13 ↑ 5 · reach #8 ↑ 3Instagram · 19k |
| 14 | ↑ 14 | Columbus Blue Jackets | 15 | #26 | ↑ 4 | 21 · 22 · 28 · 14 | 53 | X · 782 | per 1,000 #14 ↑ 14 · reach #26 ↑ 4X · 782 |
| 15 | ↑ 11 | Calgary Flames | 15 | #24 | ↑ 3 | – · – · 26 · 15 | 45 | Instagram · 3,695 | per 1,000 #15 ↑ 11 · reach #24 ↑ 3Instagram · 3,695 |
| 16 | ↓ 5 | Florida Panthers | 15 | #19 | ↓ 5 | 9 · 15 · 11 · 16 | 45 | Instagram · 11k | per 1,000 #16 ↓ 5 · reach #19 ↓ 5Instagram · 11k |
| 17 | ↓ 10 | Ottawa Senators | 14 | #27 | ↓ 12 | – · – · 7 · 17 | 29 | YouTube · 585 | per 1,000 #17 ↓ 10 · reach #27 ↓ 12YouTube · 585 |
| 18 | ↑ 14 | Dallas Stars | 14 | #16 | ↑ 13 | 5 · 26 · 32 · 18 | 19 | Instagram · 8,952 | per 1,000 #18 ↑ 14 · reach #16 ↑ 13Instagram · 8,952 |
| 19 | ↓ 6 | Colorado Avalanche | 14 | #17 | ↓ 5 | 12 · – · 13 · 19 | 17 | X · 758 | per 1,000 #19 ↓ 6 · reach #17 ↓ 5X · 758 |
| 20 | ↑ 4 | Vancouver Canucks | 14 | #15 | ↑ 6 | 23 · 17 · 24 · 20 | 24 | Instagram · 7,000 | per 1,000 #20 ↑ 4 · reach #15 ↑ 6Instagram · 7,000 |
| 21 | ↓ 1 | St. Louis Blues | 13 | #22 | ↓ 2 | 10 · 18 · 20 · 21 | 32 | Instagram · 8,117 | per 1,000 #21 ↓ 1 · reach #22 ↓ 2Instagram · 8,117 |
| 22 | ↓ 12 | Boston Bruins | 12 | #10 | ↓ 6 | – · – · 10 · 22 | 27 | X · 1,630 | per 1,000 #22 ↓ 12 · reach #10 ↓ 6X · 1,630 |
| 23 | ↑ 7 | Anaheim Ducks | 12 | #25 | ↑ 7 | 6 · 7 · 30 · 23 | 12 | Instagram · 8,192 | per 1,000 #23 ↑ 7 · reach #25 ↑ 7Instagram · 8,192 |
| 24 | ↓ 12 | Edmonton Oilers | 12 | #14 | ↓ 4 | 17 · 23 · 12 · 24 | 31 | YouTube · 2,442 | per 1,000 #24 ↓ 12 · reach #14 ↓ 4YouTube · 2,442 |
| 25 | ↓ 22 | Chicago Blackhawks | 12 | #9 | ↓ 7 | 22 · 19 · 3 · 25 | 27 | Instagram · 14k | per 1,000 #25 ↓ 22 · reach #9 ↓ 7Instagram · 14k |
| 26 | ↓ 17 | Washington Capitals | 9.7 | #21 | ↓ 12 | 24 · 3 · 9 · 26 | 39 | X · 664 | per 1,000 #26 ↓ 17 · reach #21 ↓ 12X · 664 |
| 27 | ↓ 6 | Detroit Red Wings | 7.8 | #23 | ↓ 6 | 25 · 10 · 21 · 27 | 30 | X · 485 | per 1,000 #27 ↓ 6 · reach #23 ↓ 6X · 485 |
| 28 | ↓ 13 | Nashville Predators | 6.9 | #29 | ↓ 10 | 14 · 16 · 15 · 28 | 35 | Instagram · 3,187 | per 1,000 #28 ↓ 13 · reach #29 ↓ 10Instagram · 3,187 |
| 29 | — Same | Los Angeles Kings | 6.1 | #28 | — Same | 26 · 20 · 29 · 29 | 11 | Instagram · 7,231 | per 1,000 #29 — Same · reach #28 — SameInstagram · 7,231 |
| 30 | ↓ 5 | Vegas Golden Knights | 4.4 | #30 | ↓ 6 | – · 24 · 25 · 30 | 10 | X · 369 | per 1,000 #30 ↓ 5 · reach #30 ↓ 6X · 369 |
| 31 | ↓ 4 | Tampa Bay Lightning | 3.6 | #31 | ↓ 5 | 16 · 21 · 27 · 31 | 22 | Instagram · 4,226 | per 1,000 #31 ↓ 4 · reach #31 ↓ 5Instagram · 4,226 |
| 32 | ↓ 1 | Seattle Kraken | 2.1 | #32 | ↓ 1 | 11 · 25 · 31 · 32 | 10 | X · 421 | per 1,000 #32 ↓ 1 · reach #32 ↓ 1X · 421 |
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