League tables · Format Relay
NHL social media table: week 2026-W36
Utah Mammoth lead the NHL social media table for week 2026-W36 (6 September 2026); San Jose Sharks are second and New Jersey Devils climbed 12 places. 26 clubs ranked.
Per 1,000 is interactions per 1,000 followers on posts that reached their 18–36 hour checkpoint; Reach is total interactions. Tables update every Monday; read the method.
Week of 31 August – 6 September 2026
| Rank | Move | Club | Per 1,000 Interactions on checkpointed posts per 1,000 followers across tracked accounts. | Reach rank Total interactions on checkpointed posts across tracked accounts. | Reach move | Form | Posts | Best post | |
|---|---|---|---|---|---|---|---|---|---|
| 1 | ↑ 9 | Utah Mammoth | 76 | #3 | ↑ 14 | 5 · 18 · 10 · 1 | 17 | Instagram · 29k | per 1,000 #1 ↑ 9 · reach #3 ↑ 14Instagram · 29k |
| 2 | ↓ 1 | San Jose Sharks | 38 | #2 | ↓ 1 | 23 · 8 · 1 · 2 | 14 | X · 3,725 | per 1,000 #2 ↓ 1 · reach #2 ↓ 1X · 3,725 |
| 3 | ↑ 1 | Toronto Maple Leafs | 24 | #1 | ↑ 1 | 10 · 10 · 4 · 3 | 47 | Instagram · 32k | per 1,000 #3 ↑ 1 · reach #1 ↑ 1Instagram · 32k |
| 4 | ↑ 12 | New Jersey Devils | 21 | #5 | ↑ 11 | 7 · 4 · 16 · 4 | 29 | Instagram · 8,385 | per 1,000 #4 ↑ 12 · reach #5 ↑ 11Instagram · 8,385 |
| 5 | ↑ 9 | Dallas Stars | 19 | #4 | ↑ 10 | 4 · 15 · 14 · 5 | 11 | Instagram · 13k | per 1,000 #5 ↑ 9 · reach #4 ↑ 10Instagram · 13k |
| 6 | New | Anaheim Ducks | 19 | #7 | New | – · 23 · – · 6 | 7 | X · 2,258 | per 1,000 #6 New · reach #7 NewX · 2,258 |
| 7 | ↑ 12 | New York Islanders | 18 | #15 | ↑ 4 | 3 · 6 · 19 · 7 | 12 | Instagram · 7,691 | per 1,000 #7 ↑ 12 · reach #15 ↑ 4Instagram · 7,691 |
| 8 | ↓ 5 | Carolina Hurricanes | 18 | #6 | ↓ 1 | 1 · 22 · 3 · 8 | 12 | X · 2,479 | per 1,000 #8 ↓ 5 · reach #6 ↓ 1X · 2,479 |
| 9 | — Same | Florida Panthers | 15 | #11 | — Same | 16 · 9 · 9 · 9 | 24 | Instagram · 6,069 | per 1,000 #9 — Same · reach #11 — SameInstagram · 6,069 |
| 10 | ↓ 5 | St. Louis Blues | 14 | #14 | ↓ 8 | 17 · 16 · 5 · 10 | 24 | Instagram · 8,152 | per 1,000 #10 ↓ 5 · reach #14 ↓ 8Instagram · 8,152 |
| 11 | New | Seattle Kraken | 13 | #17 | New | 25 · – · – · 11 | 10 | X · 816 | per 1,000 #11 New · reach #17 NewX · 816 |
| 12 | New | Colorado Avalanche | 12 | #13 | New | 8 · 5 · – · 12 | 3 | Instagram · 13k | per 1,000 #12 New · reach #13 NewInstagram · 13k |
| 13 | ↓ 6 | Philadelphia Flyers | 10 | #12 | ↓ 4 | 9 · 2 · 7 · 13 | 3 | Instagram · 20k | per 1,000 #13 ↓ 6 · reach #12 ↓ 4Instagram · 20k |
| 14 | ↓ 8 | Nashville Predators | 10.0 | #20 | ↓ 11 | 12 · 25 · 6 · 14 | 13 | X · 497 | per 1,000 #14 ↓ 8 · reach #20 ↓ 11X · 497 |
| 15 | ↑ 3 | Minnesota Wild | 9.8 | #18 | — Same | 22 · 3 · 18 · 15 | 17 | X · 1,344 | per 1,000 #15 ↑ 3 · reach #18 — SameX · 1,344 |
| 16 | ↓ 4 | Tampa Bay Lightning | 9.3 | #19 | ↓ 7 | 18 · 19 · 12 · 16 | 13 | Instagram · 7,906 | per 1,000 #16 ↓ 4 · reach #19 ↓ 7Instagram · 7,906 |
| 17 | ↓ 9 | Edmonton Oilers | 8.2 | #16 | ↓ 9 | 14 · 26 · 8 · 17 | 5 | Instagram · 18k | per 1,000 #17 ↓ 9 · reach #16 ↓ 9Instagram · 18k |
| 18 | New | New York Rangers | 7.8 | #8 | New | – · 12 · – · 18 | 6 | X · 1,300 | per 1,000 #18 New · reach #8 NewX · 1,300 |
| 19 | New | Montreal Canadiens | 7.5 | #9 | New | 6 · 1 · – · 19 | 12 | X · 735 | per 1,000 #19 New · reach #9 NewX · 735 |
| 20 | — Same | Buffalo Sabres | 6.3 | #22 | ↓ 2 | 11 · 21 · 20 · 20 | 11 | X · 3,084 | per 1,000 #20 — Same · reach #22 ↓ 2X · 3,084 |
| 21 | ↓ 19 | Columbus Blue Jackets | 6.0 | #23 | ↓ 20 | 2 · 17 · 2 · 21 | 14 | Instagram · 3,021 | per 1,000 #21 ↓ 19 · reach #23 ↓ 20Instagram · 3,021 |
| 22 | ↓ 9 | Chicago Blackhawks | 5.5 | #10 | ↓ 6 | 13 · 14 · 13 · 22 | 8 | Instagram · 11k | per 1,000 #22 ↓ 9 · reach #10 ↓ 6Instagram · 11k |
| 23 | ↓ 6 | Vancouver Canucks | 5.0 | #21 | ↓ 6 | 15 · 20 · 17 · 23 | 10 | Instagram · 5,885 | per 1,000 #23 ↓ 6 · reach #21 ↓ 6Instagram · 5,885 |
| 24 | ↓ 9 | Washington Capitals | 2.0 | #25 | ↓ 12 | 21 · 11 · 15 · 24 | 8 | X · 518 | per 1,000 #24 ↓ 9 · reach #25 ↓ 12X · 518 |
| 25 | New | Detroit Red Wings | 1.9 | #24 | New | 24 · 7 · – · 25 | 5 | X · 970 | per 1,000 #25 New · reach #24 NewX · 970 |
| 26 | ↓ 15 | Los Angeles Kings | 1.8 | #26 | ↓ 16 | 26 · 24 · 11 · 26 | 6 | YouTube · 184 | per 1,000 #26 ↓ 15 · reach #26 ↓ 16YouTube · 184 |
Not ranked this week
Find a club
Club missing from the table? Submit it
This week's breakout posts
Get the NHL daily brief
The free daily brief by email, with NHL selected.