We haven’t found any cats in Baku yet so we brought the cats to Kimi 😆 #KimiAntonelli #Cat #SpinningCat #Mercedes #F1
759k interactions · 13.6× the club's usual
Mercedes social media ranking in the Formula 1
Mercedes rank 1st of 10 in the Formula 1 for Per 1,000 over the four weeks to 4 October 2026 and 6th in the world for Reach, from 472 checkpointed posts across 4 accounts.
Per 1,000 is interactions per 1,000 followers on posts that reached their 18–36 hour checkpoint; Reach is total interactions. Tables update every Monday; read the method.
Positions
Four weeks
Per 1,000
#1 ↑ 2 · Reach
#1 — Same
Interactions on checkpointed posts per 1,000 followers across tracked accounts.
Total interactions on checkpointed posts across tracked accounts.
League: per 1,000 #1 of 10, reach #1
World: per 1,000 #16, reach #6
This week
Per 1,000
#1 — Same · Reach
#1 — Same
Interactions on checkpointed posts per 1,000 followers across tracked accounts.
Total interactions on checkpointed posts across tracked accounts.
League: per 1,000 #1 of 10, reach #1
World: per 1,000 #30, reach #5
Eight-week rank trend
Per 1,000 over four weeks: 575 · Formula 1 median 293 · Over 2M followers median 94
Per 1,000 this week: 182 · Formula 1 median 54 · Over 2M followers median 22
Platform mix
- Instagram 62%
- TikTok 29%
- X 4%
- YouTube 5%
Best posts over four weeks
A dream came true for Kimi yesterday 🤩🙌 #KimiAntonelli #Mercedes #F1 #Monza
494k interactions · 8.9× the club's usual
Audience accounts
- Instagram@MercedesAMGF116.6M
- TikTok@MercedesAMGF19.4M
- X@MercedesAMGF15.3M
- YouTube@MercedesAMGF12M
33.2M followers across 4 tracked accounts.
Method
Per 1,000 rank orders checkpointed interactions against tracked followers. Reach rank orders total checkpointed interactions. How scoring works
Sign in for every post's checkpointFormula 1 table
- 1 Mercedes 575 per 1,000
- 2 Alpine 428 per 1,000
- 3 Ferrari 406 per 1,000
- 4 Racing Bulls 309 per 1,000
- 5 Red Bull Racing 309 per 1,000
- 6 McLaren 277 per 1,000
- 7 Cadillac 141 per 1,000
- 8 Haas 133 per 1,000
- 9 Aston Martin 95 per 1,000
- 10 Williams 92 per 1,000